Autodesk Taps Automatic Duck to Integrate Timeline Translation

Automatic Duck, the creators of Timeline Integration Engine software
for digital media artists, today announced that it has completed a
joint development initiative with Autodesk to create a custom timeline
import technology for Autodesk's high-end editing and finishing
systems. As a result of this joint effort, Autodesk will begin shipping
its newest versions of the Autodesk Smoke and Autodesk Fire editing and
finishing systems, as well as the Autodesk Backdraft Conform media
management and background I/O solution with customized, integrated
Automatic Duck technology for importing AAF files directly from Avid
editing systems.

This new capability will dramatically simplify and accelerate the
traditional workflow for artists, enabling them to import content from
Avid editing systems, with edits, layers and effects intact, from
within the Autodesk application.

"There's nothing more disruptive to the creative thought process than a
disjointed or interrupted workflow. Mixed environments that combine
offline editing with mastering solutions are a reality in our industry.
Automatic Duck has built a solid reputation for itself by reducing
creative barriers and seamlessly connecting these workflows," said Bill
Roberts, director of product marketing, Autodesk. "Our mission is to
develop the finest interactive creative tools for our customers, and
with that comes a commitment to a constantly improved workflow. Working
with Automatic Duck to integrate their proven timeline translation
technology directly into the Smoke and Fire workflow is a big win for
our customers."

"This joint development initiative is a significant validation of the
impact we've had on the digital media editing and design industry,"
added Wes Plate, president of Automatic Duck. "We've enjoyed a growing,
loyal base of users ‘editors and artists who have come to rely on our
products to simplify their workflow. However with this announcement,
one of the industry's most iconic contributors to design innovation has
also embraced our approach. It's partnerships like this that yield
tremendous productivity and creative workflow gains for
customers."

The joint development effort of Autodesk and Automatic Duck has
resulted in significant workflow enhancements for Autodesk editing
system users. Smoke, Fire and Backdraft Conform now offer integrated
support for: