New conversion software skips "import" function to deliver media faster.

Brooks Harris Film & Tape Inc., maker of EdlMax, has announced the introduction of its BullsEye media conversion software. BullsEye is a video and audio media converter for importing a variety of Windows media formats to Avid edit systems.
Brooks Harris, President of the company best known for its ageless EdlMax edit decision list conversion software, comments: “The BullsEye software was designed to allow the user to read Windows media files and output Avid compatible Omf media files directly to the MediaFiles folder. We load the media via Avid’s Media Tool, instead of the Import function, so the process is very fast.”

BullsEye media converter is available now. For full specification, to purchase, or to download an evaluation copy, please visit www.bullseyemediaconverter.com

Harris continues: “We wanted to design a media conversion and import tool that was fast and simple to use and took care of the audio sample rate conversion. Right now, if the Windows media file can see the media we can convert it.”