Adds Sony XDCAM Import and HDV Acquire for MacBook Pro laptops and all G5 desktop systems

Media 100, a leading provider of
advanced editing systems for the corporate, broadcast,
post-production, and new media industries, today announced the release
of version 12.7. The new release offers menu-level integration with
Sony’s XDCAM Transfer utility: imported XDCAM media is automatically
transcoded to any supported video format including Media 100 HD or
Apple’s ProRes 422 codecs and appears in Media 100 bins, ready for
editing in Media 100. Also new in Version 12.7 is an improvement to
Media 100 ‘s HDV Acquire function; operators may now optionally defer
the transcoding process on systems with lower processing bandwidth,
allowing for a seamless workflow.

"Boris FX continues it's steady, sure pace with this seventh release
since acquiring Media 100 in September 2005. We are pleased to offer
these highly-requested features to our users. We are committed to
ensuring that our products offer users the tools needed to get their
jobs done in an easy to learn, easy to use environment", commented
Wickham Strub, Product Manager for Media 100 Editing Systems at Boris
FX.

Media 100 Version 12.7 Feature Highlights
  • Import Sony XDCAM – Media 100 now utilizes Sony's XDCAM Transfer software to log and import from Sony XDCAM media including the new SxS card format.
  • Deferred HDV Acquire – users of computers such as Apple's MacBook Pro and G5 desktop systems can now capture HDV through the computer's built-in FireWire port.
Recent Media 100 Release Milestones
  • M100 Version 11.0 June 2006 – company ports Media 100 software to the industry standard and highly popular AJA video card; moving away from proprietary hardware.
  • M100 Version 11.5 September 2006 – engineering team adds support for FireWire and Panasonic P2; introduces software only version-Media 100 Producer.
  • M100 Version 11.6 March 2007 – Intel-based Mac version of Media 100 is introduced.
  • M100 Version 12.0 September 2007- team adds support for progressive formats and deepens integration of Boris compositing and effects products.
  • M100 Version 12.5 April 2008 – Media 100 introduces support for HDV, multi-channel audio.
  • M100 Version 12.6 June 2008 – Media 100 introduces support for AJA's retail driver v5.1 NDD.
  • M100 Version 12.7 July 2008 – Media 100 introduces Sony XDCAM Import and Deferred HDV Acquire.