Noise Industries, developer of visual
effects tools for the post-production and broadcast markets announced
the availability of FxFactory 2.0.4; offering native integration with
Adobe ® After Effects ® CS3 software. FxFactory includes 300 plus
award-winning visual effects plug-ins optimized for real-time
performance on the Mac platform. With the release of FxFactory 2.0.4,
Noise Industries is taking a new path for packaging the multi-host
plug-ins. FxFactory 2.0.4 will offer support for Adobe After Effects
CS3, Apple ® Final Cut Studio ® and Apple Final Cut ® Express
applications in a single package. The new single product ‘ multi-host
support allows customers to use the highly popular FxFactory plug-ins
with their favorite Mac-based editing and compositing applications.
The move to provide multiple host support in a single product also
provides a significant cost savings as customers will not be charged
for every host separately.

“This is an important step for our company. The Adobe After Effects
crowd is well known for the use of visual effects plug-ins in their
workflows and the tight relationships they form with developers to
evolve the various plug-in tools,” comments Niclas Bahn, director of
business development, Noise Industries. “This release also makes many
of our existing Final Cut customers happy as they have been asking for
FxFactory to be made available for Adobe After Effects.”

“Adobe has a phenomenal partner network that draws top notch
developers like Noise Industries,” comments Michael Coleman, product
manager for Adobe After Effects. “We’re thrilled to have Noise
Industries bring their innovative and clever plug-ins to After Effects
CS3. Innovation is at the core of our customer’s work and I’m sure the
FxFactory plug-ins will become an indispensable part of their creative
toolkit.”

High-Performance Visual Effects Tools
FxFactory leverages a high-precision, hardware-accelerated rendering
engine that enables users to push the limits of effects creation;
producing that radically unique or realistically organic look with
stunning image quality.

FxFactory plug-ins span a wide range of categories that include;
blurs, color correction, distortions, glows, half-tones, and
stylization filters, as well as generators and transitions. Each
plug-in is complimented with a forward-thinking approach to design and
development;

Hardware Acceleration; plug-ins are developed to take advantage of the
systems graphics card providing unbeatable previewing and rendering
performance. Highly Customizable, Contextual UI; FxFactory presents
users with minimal parameters and intutively reacts and displays
additional parameters based on the user’s actions. Parameters can be
fully expanded; allowing any effect element to be manipulated.

Plug-in Development Engine; Unique in the industry, the FxFactory
plug-in management interface provides broadcast designers a
user-friendly development tool to design additional visual effects for
Apple and Adobe video solutions.

Integrated Help Desk; Plug-in documentation, support resources and
tutorials are accessible in one click from the parameter inspector
Hundreds of Presets; Built-in presets are a time-saving feature that
lets users explore new looks with minimal effort. Users can easily
create their own presets to recreate the same look later. New with
FxFactory 2.0.4, presets created on one host can be used inside all
supported video applications by Apple and Adobe.

Availability and Pricing
FxFactory Pro is available today for 399.00 USD. Additional plug-in
packages are available for free or commercially starting at a price
point of 29.00 USD. FxFactory products can be purchased via the Noise
Industries website (www.noiseindustries.com) or through select
resellers.

Adobe ® After Effects CS3, Apple Final Cut Studio 2 and Apple Final Cut
Express 4 users can test drive hundreds of FxFactory plug-ins by
downloading the free 15-day trial version from;
www.noiseindustries.com/fxfactory