“I’ve been following Martin’s work for many years and have always been taken by his ideas as much as his execution,” said MOO Partner/Executive Producer David Lyons. “Additionally, his comfort with live action, effects, and animation fits so perfectly within the MOO dynamic.”
“I’ve become known for music videos, but there is so much opportunity to explore in commercials and Web-based and other non traditional media right now,” Fougerol stated. “I also was attracted to the working style and interactivity of a smaller company. Following my meeting with David, I committed to this move without hesitation.”
After concluding his studies at Penninghen, Fougerol went to work at BUF as visual effects artist, where he was approached by French bands Daft Punk and Cassius Air, to compose highly graphic music videos for them. The success of these pieces caught the attention of both the UK and US markets and Fougerol began to work on videos for major artists. His videos for The White Stripes “7 Nation Army” and U2 “Vertigo” – for which he took home a GRAMMY in 2005 – as well as clips for Kylie Minogue, Jane’s Addiction, and others, helped not only to cement Fougerol’s reputation as a filmmaker in demand, but solidified as well his stamp as an original artistic voice.
During a period of collaboration Alex Courtes, under the moniker Alex and Martin, the duo created the animated Jamiroquai video ‘(Don’t) Give Hate a Chance,” which was nominated for a Rushes SoHo Shorts Festival Award; additionally, the highly acclaimed “Woman for Wolfmother” made the cover of Promo magazine and was one of MTV’s Top Music Videos of 2006.
“The move to MOO Studios makes perfect sense for me,” Fougerol concluded. “I feel very much at home.”
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