Schneider Optics recently dropped the price of its Cine-Digitar 1.1x-1.4x zoom tele-converter lens, which lets you place your DLP or LCD projector 10 to 40 percent farther away from the screen and maintain the same image width or reduce the picture size while projecting from the same distance. The unique zoom feature lets you optimize projector placement and picture size. Cine-Digitar converters feature a unique mechanical design that makes mounting simple. Unique flat surfaces let you simply set the lens on a table in front of the projector. With threaded mounting holes, you can bolt your converter to a stand, a table or to a custom bracket. For more about other new Schneider lens products at NAB 2009, check out this video from the show floor. watch now. Was $3,165, now $1,999. www.schneideroptics.com