Director/DP Robert Bryant is joining Superfad for representation under the banner RobertBryant@Superfad. The collaboration unites the leading director, whose work has been called masterful and luscious, with Superfad, an award-winning hybrid production studio known for compelling integrated campaigns for global brands including Sprint, Google, American Airlines and Visa.
“Robert adds an exciting dimension to Superfad’s creative palette. He has an eye for extraordinary details and producing rich, live-action imagery that is lovely alone but is also a great complement to design, animation and other digital treatments,” explains Superfad Co-Founder/EP Geraint Owen. “He’s a nice bloke too, so we know clients will enjoy his work and the time spent collaborating.”

Passion, precision, and an intense appreciation for advertising are just a few of the traits that make Robert Bryant a successful director/DP. Known for his work on national spot-work for Heineken, Dove, Whirlpool, Pantene, and Budweiser, Bryant strives to deliver something fresh with a dash of the unexpected.

I like to make sure each client gets something special and unique,” says Bryant. “And I get a thrill when I hear from an agency or client that sales went up after the spots aired.”

Key to this success is his “all-star” crews, many of which have been working with him for over nine years, handpicked for both technical ability and care. Robert’s enthusiasm for “making stuff” – a quality he shares with his friends at Superfad – has led to creative pursuits in photography, furniture and sculpture, not to mention the perfect cup of coffee and stellar bolognaise. Robert’s work has also taken him around the world to shoot and absorb elements of various cultures (see bolognaise, above).

Joining forces with Superfad is a natural next step for the director, as it provides a vast creative team of designers, animators and creative directors with whom Robert can collaborate on a given project. It also extends the reach for Superfad further into a world where beautiful visuals play a starring role.

“I’ve had the pleasure of working for a variety of diverse clients and with each I bring the desire to make something authentic and uniquely memorable,” concludes the director.