With stereo 3D features and TV productions rapidly on the rise around the globe, ASSIMILATE is featuring 3D post-production workflows in its newly advanced SCRATCH v5.2 Digital Finishing Solution at IBC 2010, September 10 ‘ 14. This latest version of SCRATCH also introduces users to Post 2.0, the next-generation of digital post-production tools to achieve the highest level of quality in digital cinema imagery. A primary focus will be SCRATCH v5.2 data workflows and finishing for 3D productions and the latest digital cinema formats that include RED’s native R3D files and ARRI’s ARRIRAW.
SCRATCH v5.2 demos will include state-of-the-art tools for color grading, finishing, compositing, and 3D-specific features, such as convergence, scaling, and versioning. Other 3D demos will include ASSIMILATE’s exclusive offering – 3ality 3Play Pro S – a professional quality stereo monitoring system, and developed in partnership with Telairity, the first 3D Post Remote-Review Network for simultaneous, real-time review by post houses and clients, anywhere in the world.
Jeff Edson, CEO at ASSIMILATE: “The explosive growth of digital cinema worldwide now includes a sharp rise in 3D productions. Filmmakers and post artists are looking to create streamlined 3D pipelines that include the powerful tools needed for handling complex imagery, while working within tight budgets. We’re meeting that need with SCRATCH v5.2. At ASSIMILATE, we’re committed to staying at the forefront of digital cinema technologies, so that all users have access to the latest techniques for creating high-impact imagery.”

SCRATCH v5.2 Basics

ASSIMILATE’s SCRATCH v5.2 Digital Process Solution is the latest version of this streamlined, real-time, easy-to-use, cost-effective, resolution-independent, end-to-end pipeline for pre-and-post-production. A broad spectrum of creative and post artists benefit from the bottom-line advantages of the SCRATCH digital workflow: Increased speed and productivity, ability to easily experiment, high quality output to numerous formats, and an up-tick in profits. Whether an imaging project is film, 2K/4.5K, HD/SD, 3D, RED R3D, ARRIRAW, SCRATCH enables your workflow of choice. SCRATCH v5.2 includes a robust core feature-set with real-time data management, review/playback, conform/editorial, color grading, compositing, finishing, and final mastering.

For more information: www.assimilateinc.com.