At IBC this year, Vizrt (Hall 2, Stand B10) will demonstrate its evolution into a company with a thoroughly broad approach and an expanding customer base. With a reputation built on industry-leading graphic solutions for high-profile events, Vizrt now possesses a full range of real-time production tools geared for original programming, sports, elections, news, weather, finance, media asset management, character generation, and online publishing and delivery.
Vizrt will showcase new versions of almost all of its products at IBC 2010. Among the most significant news though for Vizrt at IBC is the finalization of its acquisition of Adactus, a Norwegian developer of multimedia delivery platforms. This technology merger opens the door to the transport and delivery of video to all types of mobile devices as well as the web. At IBC, Vizrt will demo its media asset management (MAM) enterprise solution and its integration within the news production workflow for both television and online delivery, which takes advantage of the Adactus technology.

Vizrt will offer a preview of its latest media asset management system in a box, Viz Video Hub 3. The system integrates with Adactus’ scalable content delivery platform, allowing expanded import support for many file formats. Viz Video Hub 3 sports a completely revamped user interface and a fundamental redesign of its core architecture. The integrated solution now takes care of the complete chain of ingesting, adapting and publishing content to the variety of formats and consumer terminals where the end user consumes content.

Vizrt has developed an overall, automated content adaption workflow that ensures video is optimized when distributed to relevant devices. “The big news is that we’re also doing this for graphics,” explained Petter Ole Jakobsen, CTO, Vizrt. “For the first time, the correct graphics can be inserted seamlessly to iPads, Android phones   or any other video-capable device. This solves a huge headache for all content owners. What was previously considered impossible is now easy.”
 

Operating in tandem with this integration, is the development of an even tighter workflow for video, graphics and online publishing, which creates more streamlined content re-use and web site creation. As one example, Vizrt will showcase its Vizrt Sports Online software package that incorporates all the creative tools and widgets necessary to get a sports website up and running right out of the box. It features a sports website template based solely on Escenic widgets, and full video, graphics and data integration. One of the first Vizrt Sports Online customers recently used the system to create a dedicated World Cup page in a matter of weeks.

For more information: download a Vizrt PDF.