New Joint Venture Can Provide Unique “3D Without the Glasses” Technology System To Trade Shows, Stores, Airports, Concerts, Theme Parks & Other Venues

Los Angeles & New York City, January 27, 2011 – TAO 3D Fusion has been launched as a new, national, 3D content creation, conversion and exhibition joint venture company by its parents, TAO Productions, LLC, of Los Angeles, and 3DFusion of New York. The announcement was made today by Richard Moreno, co-founder, TAO Productions, LLC, and Managing Director, TAO 3D Fusion, and Steve Blumenthal, CTO, 3DFusion.
Utilizing a proprietary process, the TAO 3D Fusion joint venture can offer clients—on a national basis—the creation of original, cutting-edge entertainment and advertising content (both CGI and live action) in remarkably rich, auto-stereoscopic 3D without the need for the viewer to wear 3D glasses. Said Moreno, "Having attended the recent CES Convention, we are now more confident than ever that the TAO 3D Fusion joint venture can provide truly state of the art 3D without glasses. In this arena, we truly have no viable competitors. We turned a lot of heads at CES, and we now know for sure that our screens are much further along. Clearly, our competitors are having to play catch up."

During CES 2011, HDTV Magazine Senior Technical Director Rodolfo La Maestra wrote, “So which was the best looking glasses-free large screen 3DTV at CES this year? Who was the 3D-glasses-free queen of the show? Not Sony’s 56” 4K, or 46” 2K prototypes or the 65” and 56” models from Toshiba, or LG. The best looking large screen 3D image without using 3D glasses to my eyes was the one demonstrated by 3DFusion.”

TAO 3D Fusion also provides extremely cost-effective 2D to 3D video conversion services, using newly developed software and hardware. In addition, the company has the ability to exhibit its 3D content live/in-person via multi-screen shows at a wide array of venues, including in-store, at trade shows, theme parks, festivals, music concerts, airports, box office lobbies, kiosks, merchandising booths, museums, on-stage, and anywhere else people gather. Other expected uses for TAO 3D Fusion’s services include digital signage, training films, educational presentations, special event videos, presentation graphics, and architectural/mechanical renderings.

On behalf of client AEG and the Island Def Jam Music Group, the TAO 3D Fusion joint venture’s first project was the recent 3D conversion of a new Bon Jovi music video, entitled “What Do You Got?” which was shot in true left eye, right eye 3D. “What Do You Got?” is the lead single and video from Bon Jovi’s “Greatest Hits,” available now.

As part of its “Circle” Tour, Bon Jovi, as part of a special “By Request” event, performed live on 10/10/10, in Manhattan’s Times Square. Concurrently, a large 3D monitor system, set up by TAO 3D Fusion in the Best Buy Theatre in Times Square, presented live, streaming 3D of the “What Do You Got?” music video, to many thousands of Bon Jovi fans, without the need for them to be wearing 3D glasses.

Regarding the launch of the TAO 3D Fusion joint venture, Mr. Moreno said, “3D imagery enhances both comprehension and retention of information. The audience is immersed in the presentation, and easily forgets a screen or display device exists, psychologically accepting the 3D environment as reality. This invokes an emotional anchor in the viewer that is truly unique. When this viewing experience is accompanied by the most enhanced and cognitively correct 3D content available, the result is an instant ‘Wow’ factor.”

Mr. Blumenthal adds, “Reaction to our technology has been extremely positive. At the Bon Jovi event on November 10th, our live 3D streaming video was seen by the general public for the first time. Having had it premiere at a special performance by one of the best rock bands in the world was simply incredible.”

New York-based Sales and Marketing company Frahan Solutions will continue to serve as a marketing and sales rep for the new TAO 3D Fusion joint venture company’s products and services.

Formed in 2007, 3DFusion is a New York based technology company which has reached a technological breakthrough allowing it to offer “Perfect Picture 3D TV” without glasses. The company’s optimization technology enables the first broadcast ready 3D picture quality, viewed without 3D glasses. For the first time glasses-less 3D TV is ready for advertising network signage, entertainment, and scientific applications in the commercial marketplace. 3DFusion provides auto-stereoscopic displays, AS 3D video walls, hardware installation and configuration, 3D content creation, 2D to 3D conversion of existing content, and can present remarkably rich, autostereoscopic 3D content without glasses to showcase a wide range of music videos, advertising, and live events.The company is located at 110 Wall Street, Suite # 7-2, New York, NY, 10005. The phone is 212/344-8210. Please see: www.3dfusion.com.

Founded in 2007 by Richard Moreno and Nick Martinez, TAO Productions, LLC, is a multi-media entertainment, marketing, music and post production company based in Los Angeles. TAO Productions is comprised of two operating units, TAO Audio & Post and TAO Music Group, and is also a joint venture partner, along with New York based 3D Fusion, in the new TAO 3D Fusion company. TAO Productions’ clients include the major motion picture studios, numerous broadcast and cable television networks, the leading home entertainment companies, renowned musicians and bands, and corporate advertisers. The company is located at 955 S. Carrillo Drive, Suite # 205, Los Angeles, CA 90048. Phone is 323/930-8550 and the website is www.TAOcreativela.com.