Bully Pictures has signed director P.R. Brown for exclusive representation in commercials. Brown is a multi-talented director, graphic designer and photographer, whose work spans broadcast, interactive and print media, and includes more than 150 music videos and 500 albums for some of the world’s top recording artists. In his debut with Bully Pictures, Brown has directed a new, visually charged broadcast and web ad campaign for Harley Davidson launching its 2011 Blackline motorcycle and Black Label apparel.
“P.R. is a very talented creative problem solver with the ability to work across platforms and deliver interesting creative in an economical manner,” said Bully Pictures Executive Producer Jason Forest. “His background as a music video director, graphic designer, and photographer makes him a great resource for agencies seeking to create work that can translate from broadcast to print, websites, and social media platforms.”

Brown feels Bully is a good match for his talent and goals, noting that he and Forest view advertising in a similar way. “He understands the new direction of advertising and how to find the right way into it,” Brown observed. “He also appreciates my aesthetic and how it can be translated into commercials. I’m thrilled to be on board.”

Brown studied graphic design at the Minneapolis College of Art and Design and at Brighton University in England, and began his career with the British design firm Pentagram. He later served as creative director at Capitol Records and at October Films, before founding his own firm, Bau-da Design Lab. He initially gained notoriety for his album designs before venturing into music videos where his credits include Paul Simon, John Mayer, Alicia Keys, Seal, Prince, Marilyn Manson and Mà¶tley Crà¼e, among many others. He earned a Grammy nomination in 2008 for the Jack White/Alicia Keys video “Another Way to Die.”

As with his music video work, Brown’s commercial projects blend live action with graphics, visual effects and unusual color treatments, with Brown often acting as his own editor and graphics designer. His work for Harley Davidson intertwines graphic elements with documentary-style footage shot with five different types of film and digital media. Brown worked with Chicago agency VSA Partners on the project. “It’s been a fun world for me to play in,” he said. “The agency brought me a good idea and gave me room to apply my own aesthetic and take on it.”