Technicolor made a second investment in the French animation market, announcing plans to purchase Paris-based production, post and VFX house Mikros Image.
Earlier this year, Technicolor bought Parisian television animation house OuiDo, with an eye on expanding its presence in animation. Mikros Image produces animated features from its offices in Montreal, including Asterix: le Domaine des Dieux, Mune le gardien da la lune, and Le Petit Prince. Mikros has also produced campaigns for clients including Evian, Dior and Audi, a slate that Technicolor says combines with its MPC Paris subsidiary to give it a leadership position in the French advertising market.
"The acquisition of Mikros Image aligns with our strategic objective to grow in animation and advertising," said Technicolor CEO Frederic Rose in a prepared statement. "Their proven expertise in feature animation film and advertising will strengthen our offering."
Technicolor says Mikros booked €44 million in revenue last year. The deal is expected to close in the second quarter.
