The campaign to make an old-school SF fan franchise resonate with hip young audiences continues with Rihanna’s luxe video for Star Trek Beyond tie-in single “Sledgehammer,” directed by Floria Sigismondi. It was shot with Imax cameras among the Trona Pinnacles in the California desert east of Ridgecrest.
Promo: McMillions
Jan 14, 2020
Remember McDonald’s Monopoly? The promotional giveaway game where tiny Monopoly-themed tickets, some of them worth thousands of dollars or...